In the national survey people aged 45 to 54 were the most likely to have responded to a scam and those aged 15 to 24 the least, men and women were hit at similar rates, and people with a disability almost twice as often as others. Older people lose the most: those aged 65 and over reported A$88.8 million to Scamwatch in 2025, 26.5% of the losses from 17.2% of the population, with a median loss of A$716. People aged 35 to 44 filed the most reports with a loss. For those aged 18 to 24 the costliest scams were threats, among them sextortion and callers posing as foreign police who tell migrants and international students they face arrest or deportation. Reporters who speak a language other than English had a median loss of A$750, against A$400 overall.
Scammers now mostly reach victims online, through websites, social media and apps: 19,169 Scamwatch reports with a loss and A$158.5 million in 2025, a third more reports than in 2024. Email is the most reported channel, but only 5% of those reports involve a loss. Phone calls are rarer and dearer, with a median loss of A$3,800. Reports of scam calls are 73.7% below their 2021 level and reports of scam texts fell from 77,365 to 29,058 in a year.
Many scams are run from abroad. Raids on call centres in Manila and Bangkok found romance and investment scams aimed at Australians, and about 7,000 people were warned afterwards. Fake investment advertisements use AI-made videos of politicians and finance commentators.

